Wollow is a software company from Varna, specializing in quality and affordable custom software solutions. Web project development requires special attention towards every client and the implementation of individual solutions. We strive to keep in touch with our customers, consult them regularly about good practices, and offer support for their websites and online stores.
With our well-established over 11 year experience in the IT field, we rely on software solutions with unique code written by us, which guarantees quality, speed, good user interface and last but not least - excellent Google SEO Ranking. We advise our clients that developing a quality working online store requires time, perseverance, work and many good practices.
With the development of SaaS services (Software as a Service) it’s now easy for everyone to create their own online store or website, but this is only a small percentage of the overall project. There are a series of possible reasons why you don’t achieve the expected results. The truth is that a good software (website, online store, software, applications) requires the skills of at least 5-6 different types of qualified skills and specialists, answer to yourself whether everyone has them or needs professional help. The facts show that whoever has set up a website or online store for himself, a relative, an "acquaintance", a student or a pupil, is simply making the wrong choice. In this way not only money is lost, but valuable growth time, demotivation from Internet presence, distrust of subsequent choice of developer and other consequences.
It’s time to share our objective opinion about the negative practices in the process of developing a software product, website, online store, web application or whatever you choose to call your web project.
All elements and product images, pages and publications should look professional and inspire confidence in your potential customers. The main factor here is the old rule that the information should be available with up to 3 clicks in the project, because each wandering of the user reduces the chances of sale. And remember that it’s imperative to have a responsive design, because over 85% of customers use mobile phones and if you don’t have a suitable design for this, you are simply doomed to fail.
We offer you a short but obligatory list of steps for your initial search engine optimization such as Google, Bing, Yandex, Baidu and others:
- Clean and optimized code, consistent with best practices for optimization - there are countless sources to read from;
- Unique content (as far as possible), this is the key to success if the first step is completed;
- And once again responsive design, search engines have different practices to optimize desktop and mobile web projects, both groups are important;
- The right selection of photos, such as size, weight, amount - remember that the excessive amount of information that search engines need to process requires a resource that costs a lot of money. The logic is that when you save a Google resource, it thinks positively about you and indirectly tolerates / helps you, the opposite is also true, so the choice is yours.
To have orders or interest in your site, you must have visits. And to get more visits and targeted traffic you need advertising, especially in the beginning. SEO is a very good solution, but it requires time and that time is compensated by advertising
Finally, it is worth mentioning that for over 11 years of professional work we have built many unique online stores with specialized code for different customers and millions of users. We have the experience, for more questions contact us ...